Today, every small or big brand wants to succeed online. And, a website can be the helping hand for those small businesses looking to expand. But to accomplish all these digital goals, your website is the foundation. It needs to be a top-notch platform to present your brand’s products or services, engage with customers, and drive business sales. However, creating a professional website seems to be a tough task, especially when you don’t have enough technical skills and resources. If we talk about small brands or startups, they can’t afford to invest a lot due to a lack of funds. But don’t worry! There are lots of tools available to help you out. And, one of the best options is ‘website builders.’ Using website builders, you can get a site without the need of web development expertise. In this blog, we will provide you with the best website builders available for small businesses.
What Is A Website Builder?
In simple terms, a website builder is a software tool with which you create and manage websites without in-depth technical knowledge or coding skills. These are perfect for small businesses, entrepreneurs, and individuals who want to build an online presence quickly and efficiently. But how to work on a site builder? Although it doesn’t ask for too much technical expertise, it requires the very basics. These site builders offer so many templates, drag-and-drop editors, and customizable elements. Also, website builders come in two forms: online and offline. Online ones are web-based and ask for an internet connection. They are hosted on the servers of the provider, hence accessible from any device just with internet access. On the other hand, offline site builders are software programs that are installed on a local computer. They allow users with low or no internet connectivity to design their websites easily.
Advantages of Using a Site Builder
If you opt to work on a site builder for your web development, there are many benefits that you can enjoy. Some of them are as follows:
Ease of Use
First of all, these website builders are very user-friendly. Hence, anyone, whether with little or no technical expertise, can access them. Most of the site builder platforms offer intuitive drag-and-drop interfaces. This makes the work of users easier to just place elements like text, images, videos, etc. as per their needs. In brief, these site builders provide pre-designed templates to make the lives of small businesses easier and more efficient. Are you worrying about the quality of your web design now? Don’t worry as you can create a professional-looking site quickly with these site builders. They don’t compromise anyhow on the professionalism and the quality of the sites.
Cost-effective
The second biggest advantage of using a site builder is that it’s available at very cheap rates. Hence, it’s a cost-effective option for small businesses and startups dealing with low budgets in the starting. You can often find free or low-cost plans on these site builders with many essential features. Also, think to yourself won’t you be having enough to invest in marketing and product development by saving here?
Quick Deployment
With a website builder, you can reduce the overall time to make web design and run the site. How? Because everything is pre-made and is in front of you. You need to choose your desired template, customize it per your needs, and publish the site within a couple of hours. However, some complex sites can take days. For small businesses looking to build their online presence rapidly, this quick deployment is a great option.
Customizability
You can customize your sites to the highest degree that you want using these site builders as per your branding and functional requirements. These have options to modify templates, adjust layouts, and add unique elements to your website.
Integrated Features
You can find a range of integrated web design services in many site builders. These include e-commerce capabilities, blogging tools, SEO optimization, social media integration, etc. As a result, you can get multiple benefits from a single platform to build your online presence. What thing other than saving a lot on SEO & marketing through a site builder can fascinate a startup business?
Responsive Design
If you are stepping into the world of websites, it’s essential to make them responsive. Don’t worry as site builders are here to help! They offer templates that automatically adjust to different screen sizes. Ultimately, you can provide a seamless navigating experience to your users similar to a professional web design company. No matter whether they want to open your website on their laptops or mobile phones, it will work perfectly everywhere.
Maintenance and Updates
The site builders often provide maintenance features like security updates and bug fixes. Ultimately, small businesses can reduce their workload and focus on other important aspects of leveling their brands.
Support and Resources
Website builders also offer customer support and extensive resources. These may include tutorials, forums, and knowledge bases. These resources are valuable if you face any difficulty or challenge during the website design process. Ultimately, you can solve any potential issues with the tool quickly and focus on building your website.
By using a website builder, small businesses like yours can save a lot in place of hiring a professional web design company.
Now that you have understood the potential advantages of site builders, let’s focus on the best options available to convert your dream website into reality.
Wix
Wix.com Ltd. is a leading Israeli software company that provides cloud-based development services to users. It was founded by Avishai Abrahami, Nadav Abrahami, and Giora Kaplan in 2006. Wix can help you create HTML5 websites and mobile sites very easily through a simple drag-and-drop interface. Today, the company is serving millions of users worldwide with its comprehensive suite of online tools. Wix provides both freemium and premium packages to choose from. If you require customizable templates, freemium is available to serve you. On the other hand, premium subscriptions provide enhanced features like custom domain connections, e-commerce capabilities, and much more. Let’s have a look at some of the key pointers of Wix that make it a perfect site builder for small businesses like yours:
- User-Friendly Interface
- Wide Range of Templates to Choose from
- Cost-effective
- Mobile Optimization
- Built-in SEO Tools
- App Market
- E-commerce capabilities
- Reliable Hosting
GoDaddy
GoDaddy is another very popular site builder after Wix. It was founded by an entrepreneur namely Bob Parsons in Phoenix, Arizona in the year 1997. Today, it is among the top choices for small businesses who want to get an online presence as soon as possible. It’s perfect if you want to build a professional website without a lot of technical expertise and knowledge. Also, its customer support is reliable, being available all the time to serve its users. In brief, GoDaddy has been equipped with all the tools a business needs to grow and scale. Let’s have a look at some of the special differentiating aspects of GoDaddy that make it a wise choice for small businesses:
- Affordable Pricing Plans
- Professional Templates
- Comprehensive SEO Tools
- Integrated Marketing Features
- 24/7 Customer Support
- E-commerce Capabilities
- Custom Domain & Professional Email
- Scalability
Squarespace
Squarespace is also a premier website builder by an American website building and hosting company, Squarespace, Inc. Its founder is Anthony Casalena who founded the platform in 2003. As a small business, if you want to have amazing design and blogging features on your site, Squarespace can be a wise choice for you. It provides an infinite range of well-designed templates that can serve many needs of businesses. Whether you just want a site for a personal blog or require professional portfolios on it, Squarespace creates a visually appealing online platform for you. Let us understand some of the key features of Squarespace that make it a perfect site builder for small businesses:
- Blogging Tools
- Complete focus on User Experience
- Mobile Management
- Mobile-friendly with Dedicated Apps
- E-commerce Features
Shopify
Many of you might be familiar with the term “Shopify” as it’s in use mostly by small businesses today. Shopify is a leading Canadian multinational e-commerce company based in Ottawa, Ontario. The company is famous among businesses due to its growth-focused e-commerce platform that helps businesses set up their digital stores. It has integrated features to make sure that your customers feel secure with their personal information while logging in. In brief, it’s a versatile choice for small businesses who want to build an online presence. Additionally, Shopify development services provide businesses with customized solutions to enhance their online stores, ensuring a unique and efficient user experience. Let’s focus on some of the key aspects of Shopify that make it a good site builder:
- Integrated Payment Gateways
- Comprehensive E-commerce Tools
- App Ecosystem
- Secure & Reliable Hosting
- Point-of-Sale (POS) Integration
As a small business, if you are suffering from web design and web development on Shopify, Digital Care Agency can help you out!
WordPress
WordPress, a very famous site builder in use by various businesses and brands today, is owned by Automattic, Inc. It was launched in 2005. It provides a user-friendly blogging and publishing platform for the users. You can choose from both free and premium plans of WordPress with free hosting for blogs and many paid upgrades (if you want to work with enhanced features). WordPress asks for an account to own and post on a blog. However, if you require reading or commenting on blogs, registration has been kept optional. Additionally, WordPress development services offer customized solutions for businesses to create unique, feature-rich websites that cater to their specific needs. Let’s have a look at some of the exceptional features WordPress has that can help small businesses make a difference in the online market:
- Customization Options
- Built-in Features
- Security & Maintenance
- Support & Community
- Mobile Responsiveness
- Integration with Plugins
- Affordable Pricing
- Regular Updates
Conclusion
In brief, a site builder is a perfect tool for businesses looking to get an online presence quickly. It won’t take too much money or time of yours and will give you a good-quality website. Although so many options are available to choose from as the perfect site builder for your website, it’s important to take care of your budget and priorities first. Also, you can spend time with trial versions (that many site builders offer) to get hands-on experience with the website design tools and features.
Digital Care Agency can help you build better online experiences for your users. As a top-tier web design and development company, our sole aim is to help brands and businesses reach unbeatable heights of success, using powerful platforms like WordPress and Shopify. We possess a hard-working team of dedicated and experienced experts who hear your vision and have the power to bring it to reality.
If you have any queries or want to know more about our web design services, contact us today for an initial free consultation.
